LAPINK x FAIRFAX ROBERTS EVENT.

We collaborated with Oura to refine their brand visuals and redesign their website with a focus on clarity, calm, and ease of use.

Scope

VIP Event

VIP Event

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Client

LAPINK

LAPINK

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Duration

2 weeks

2 weeks

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Year

2022

2022

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Challenge

(01)

Executed a co-branded event between LAPINK and Fairfax & Roberts, driving high-value customer crossover and sales.

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Solution

(02)

The challenge was to create an event experience that could unify both LAPINK and Fairfax & Roberts audiences through a common cultural lens.

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Conclusion

(03)

The event generated approximately $300K in on-site sales. It demonstrated how a culturally aligned experience can drive high-value conversion across both brands.